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Google: ad-tech auctions

The ad-tech case: findings, remedy proceedings, fee-rate evidence entered in court, and Google's appeals and statements.

Where the evidence comes from. DOJ v. Google (ad tech) docket, Google statements, Publisher and advertiser trade-group filings. This topic is labeled Contested by default; each story carries its own label.

Stories

No stories on this topic yet.

On file

DateTypeWhat the record says
Nov 3, 2026News headlineDigiday headline: "Ad Tech Briefing: Google’s AI-reckoning" source
Nov 3, 2026News headlineTech Xplore headline: "ChatGPT advertising delivers more than 6 times less value for money than Google Ads" source
Nov 3, 2026News headlineSearch Engine Roundtable headline: "Google Ads Asset Scheduling With Day Grouping (Weekends/Weekdays)" source
Nov 3, 2026News headlineAdExchanger headline: "This Ad Tech Company Wants To Ensure Brands Don’t Go Viral For The Wrong Reasons" source
Nov 3, 2026News headlineSearch Engine Land headline: "How to use Google Ads attributed branded searches to measure brand impact" source
Nov 3, 2026News headlineSearch Engine Land headline: "5 signals you need for better Google Ads forecasts in 2027" source
Nov 3, 2026News headlineSearch Engine Roundtable headline: "Google Ads PMax Campaigns May Filter Out Navigational & Brand Queries" source
Nov 3, 2026News headlineKalkine Media headline: "What Does the Affle Cash Deal Mean for Perion (NASDAQ:PERI) and Its Ad Tech Future?" source
Nov 3, 2026News headlineopenPR.com headline: "Singapore Businesses Are Bleeding Money on Google Ads - And Most Don't Even Know It" source
Nov 2, 2026News headlineALM Corp headline: "Google Ads Adds All Conversions Tab for Audits: 2026 Guide" source
Nov 2, 2026News headlineHackerNoon headline: "Sampling Ad Exchange Events at Scale: What We Kept, What We Dropped, and Why" source
Nov 2, 2026News headlineSearch Engine Roundtable headline: "Google Ads Promotion Offers Within Promotions" source
Nov 2, 2026News headlineSearch Engine Roundtable headline: "Google Ads Strategists Using AI-Generated Fake Names & Profile Photos" source
Nov 2, 2026News headlineTradingView headline: "Affle To Acquire Perion In $420 Million All-cash Deal, Expanding Global Adtech Capabilities" source
Nov 2, 2026News headlineAdgully headline: "Affle bets on global adtech expansion with proposed Perion acquisition" source
Nov 2, 2026News headlineVocal headline: "The Google Ads default that pays for clicks from London" source
Nov 1, 2026News headlineUnite.AI headline: "Affle Signs Definitive Agreement to Acquire Ad Tech Company Perion" source

Companies

Alphabet (Google)